Gluten-Free Products Market Forecast Across North America and Europe

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Gluten-Free Products Market Forecast Across North America and Europe

minhpjohnson
Report Overview:

The global Gluten-Free Products Market stood at USD 8.1 billion in 2023 and is anticipated to climb to USD 18.8 billion by 2033, growing at a CAGR of 8.8% throughout the forecast period. This steady growth is largely influenced by growing health awareness, increasing diagnoses of celiac disease, and a post-pandemic shift toward more health-conscious dietary habits.

Gluten-free products are developed without gluten, a protein typically found in wheat, barley, and rye. These items cater not only to those with gluten intolerance or celiac disease but also appeal to a broader base of health-conscious consumers opting for cleaner dietary choices.

Key Takeaways

The market is forecasted to more than double in value by 2033.

Bakery products dominated the market in 2023, holding over 31.5% of the global share.

The bakery segment is anticipated to grow at a CAGR of 11.7% through 2032 due to innovation and increased demand.

Supermarkets and hypermarkets represented 27.3% of distribution sales in 2023.

Online distribution channels are expected to grow rapidly, with a projected CAGR of 12.8%, supported by the rise in e-commerce.

North America accounted for the largest regional share in 2023 at 37.2%.

Asia-Pacific is the fastest-growing region, with an estimated CAGR of 13% through the forecast period.


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Market Key Segments:
By Product
Bakery Products
Desserts & Ice Creams
Prepared Foods
Pasta and Rice
Other Products
By Distribution Channel
Convenience Stores
Specialty Stores
Online
Supermarkets & Hypermarkets
Other Distribution Channels
Growth Opportunity

Emerging regions, particularly Asia-Pacific, offer promising growth potential due to increasing urbanization and consumer awareness about dietary wellness. Technological advancements like micro-encapsulation are enhancing shelf life and product quality, broadening market reach. There's also growing demand for gluten-free items enriched with nutritional benefits, attracting a wider audience beyond those with dietary restrictions.

Latest Trends

Current market trends reveal a move toward convenient and clean-label food options. The popularity of ready-to-eat gluten-free snacks is rising, especially among health-conscious younger consumers. Retailers are increasing their private-label offerings to meet this demand. Online sales continue to surge due to digital shopping trends, while plant-based ingredients are being used more frequently in gluten-free formulations, aligning with broader health and sustainability movements.

Market Key Players
Conagra Brands, Inc.
Nestlé SA
The Hershey Company
DR. SCHÄR AG/SPA
ENJOY LIFE NATURAL
General Mills, Inc.
Kellogg Company
The Kraft Heinz Company
Genius Foods
Amys Kitchen Inc.
Bobs Red Mill Natural Foods Inc.
Campbell Soup Co.
The Hain Celestial Group, Inc.


Conclusion:

Gluten-free products are no longer a niche market—they’ve gone mainstream. With growing demand, technological innovation, and increasing consumer focus on health and convenience, the market is set for robust expansion. Brands that prioritize taste, nutrition, and accessibility will be best positioned to lead in this evolving industry landscape.