How to use hotspot videos in marketing campaign

[Vspagy]

By creating hotspot video content through Vspagy, people can easily engage their customers through conditional story telling.  Such videos allow the viewers to create their own narrative rather than watching passively. In conditional videos, decision making lies with the viewer. Based on the answers given, the story moves further.

[Akshay_M]

Yes Indeed it is important. Ponder over the following points

52 percent of consumers say that watching product videos makes them more confident in online purchase decisions.


Internet video traffic will be 69% of all global consumer Internet traffic in 2017. (Cisco)
Online video users are expected to double to 1.5 billion in 2016. (Cisco)
Have much more statistics. But the main issue is that most people create the video and then market it. Instead, the marketing strategy should be first evolved followed by content creation for the effectiveness of the video.

And more importantly the video must be strategically done to ensure ROI.