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Hi all,
Please help me to get some clarification.
In Market Manager there are functions to define segments. There are already
2 segments defined: market segment and sales segment.
Am I to understand that market segment is intended to define types of
industry, like:
Automotive,
Health care & Life Sciences
etc
And that sales segment is intended to define a categorization of types of
customers, like:
B2C
B2B - Tier 1 (e.g. Global Accounts)
B2B - Tier 2 (e.g. National Key Accounts)
B2B - Tier 3 (e.g. Other Accounts)
B2G - Tier 1 (e.g. Country level Government Accounts/ NGO Accounts)
B2G - Tier 2 (e.g. Regional level Government Accounts)
B2G - Tier 3 (e.g City/municipal level Government Accounts)
Or are other tables/datatypes defined for this?
Regards,
Pierre
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