API stands for “Application Programming Interface” and refers to the various means one company has of communicating with another company’s software internally. An SMS API is a type of API that allows a company to send text messages to mobile phones.
The benefits of using an SMS API service are many and varied, but some of the most commonly cited benefits include:
API services make it easier and faster to send text messages, as compared to traditional methods such as email or MMS.
API services offer a more reliable way to send text messages, with a higher degree of delivery success.
API services provide more detailed reports and analytics on the success of text message campaigns, allowing for more effective.
SMS API services can also help businesses save money on text message sending costs.
Source:
Cloudwalks hosting, Inc.