Re: Dev - New (Free) OFBiz Framework Introduction Videos, Documents

Posted by David E. Jones on May 23, 2006; 5:31pm
URL: http://ofbiz.116.s1.nabble.com/Dev-New-Free-OFBiz-Framework-Introduction-Videos-Documents-tp168050p168064.html


David,

I appreciate your feedback. I may have been a little optimistic about the marketing role of these videos... they are really intended to communicate and teach about the principles of the framework and to show it in action, and is definitely intended for a technical or semi-technical audience that wants to get an introduction to the OFBiz Framework.

It would be _really_ great to get some better marketing collateral on the ofbiz.org site, even going to the extent of reorganizing the site with a simple landing page that has basic information. The current home page is more information rich and developer/user oriented, and we could use some pages that are more oriented to those who are evaluating it and making a decision, especially for business level people that would not go into the technical details. And I agree that for them the framework introduction is really not appropriate, or in other words it wouldn't be too helpful for them: it doesn't have the information they are looking for, and has a lot of information they aren't really interested in.

Anyway, if someone with marketing experience and resources could help out with this, that would be great! I'm not quite so good at communication that is highly aesthetic with fairly low information density...

-David J.



David Welton wrote:

> Another thought - start from a business' point of view and cover the
> things a business needs from OFBiz:
>
> *) OFBiz keeps track of the products you buy and sell...
>
> *) ... the people and organizations who you buy and sell it from...
>
> *) ... the shipments and orders involving people and products...
>
> *) It does it by maintaining a complete, flexible and extensible data
> model as well as the code to run business processes, and so on and so
> forth...
>
> *) Why OFBiz is different from your PHP storefront
> application/SAP/whatever other competitors are deemed worthy of
> mention.
>
> Just dumping out a few ideas....

 
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